Logo & Brand Manual / Brand Guideline
Branding, Logo design, Brand Manual – designed by Projekt Group Branding
When it comes to building a memorable brand, consistency is everything.
But brand guidelines go far beyond a logo or icon. It’s in their colors, imagery, fonts, tone, and even the feeling you get when you see one of their ads.
Brand guidelines, also called a brand style guide, are essentially an instruction manual and rule book on how to communicate your brand.
They lay out all the visual details, as well as important notes about the company’s voice, tone, and messaging. They come in the form of a physical or digital booklet filled with examples of what to do and what not to do.
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